Category Archives: Crisis & Issues Management

Crisis & Issues Management

“Keep Calm and Carry On”

“Keep Calm and Carry On”…
“Keep Calm and Eat Chocolate,” “Drink Coffee and Carry on,” “Keep Calm and Speak Up,” “Keep Calm and Carry One,” “Keep Calm and Playstation,” “Now Panic and Freak Out,” “Keep Calm and Buy Shoes,” and

The dangers of being a little pregnant when it comes to social media

Before you read more of this article, let me ask you a simple question: does your company use social media as part of its communications mix?
Most of you would say yes. After all, social media usage is on the

Don’t Let Creativity Turn into Disaster – Motrin Case

Very often we want to be as creative as possible in conveying our messages to the public or target markets with single purpose: creating favorable public opinion towards our brands or company and, by the end of the day, convincing…

When prompt is not enough

Kecelakaan yang berpotensi mengakibatkan krisis bagi sebuah perusahaan memang bukan merupakan hal yang dapat diprediksi. Namun, respon perusahaan atas musibah yang terjadi tentu menjadi sorotan publik dan seharusnya dapat ditata sedemikian rupa, agar pesan dapat tersampaikan dengan baik, dan citra…

Pitchengine – how social media can be your friend in crisis

In crisis, time plays a very important role in determining whether our effort will be successful or futile. This also means regularly updating our stakeholders including media, consumers, or the general public with any available information that we have related…